Suzanne Henricksen is the founder of The Crafty Cask (www.thecraftycask.com), a media & marketing consulting company that works solely with craft alcohol producers. Her Craft Alcohol Marketing Bootcamp (courses.craftycask.com) supports craft makers in growing their brand, consumer interest and categories through effective marketing. She has over 15 years experience in consumer marketing and a deep passion for storytelling, craft alcohol, and consumer education.
The Voice of Craft Distilling
Our mission is to promote and defend the art and enterprise of craft distilling. Through our programs of economic development, academic research, and education we generate greater public awareness and appreciation for the quality and variety of craft spirits and we bring benefits to the larger society in which we live.