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Ready-to-drink or ready-to-serve products (also known as bottled / canned cocktails) have been growing in popularity and sophistication over the past few years; the days of the disappointing tinned gin & tonic are over! The recent pandemic has accelerated growth even more as producers and brands look for new ways to interact with consumers in times of social distancing. Join our panel of experts as we discuss recent trends and the impact of Covid-19, as well as present opportunities and considerations for distillers.